Sales & Marketing

Uses for Venture Capital Information from SciLeads

The SciLeads lead generation platform for science contains data about venture capital funding in the Biopharma industry. The information contains multiple types of investment, including seed funding, series A – J, angel investment, private equity, equity crowdfunding and grants.

Discover which companies have received recent funding, how many rounds of funding they have received, and which companies are making the most investment in the Biopharma and life science industry. This blog discusses how our customers are using this information to boost their sales and marketing campaigns.

How SciLeads Customers use Venture Capital Funding Information

1) Tracking Specific Rounds of Funding

Understanding not just when a company receives funding, but which specific round has been achieved, allows our customers to reach out with the right messaging at the right time. For example, often after raising series A funding, biopharma start-ups will hire additional scientists who need equipment and services for their research. This is an excellent time to target a potential prospect as they are likely to have a budget to fund expansion.

2) Targeting the Same Investors

SciLeads customers that work with companies that have specific investors (e.g., Flagship Ventures or Pfizer), tracking other companies funded by the same investors can facilitate partnership opportunities. Companies who share common investor connections can be approached with invitations to collaborate and become partners, with an enhanced likelihood of success than cold outreach.

3) Following Profiles

Within the SciLeads platform, customers can also follow specific individuals or companies (both biotech start-ups and established firms) to get updated when there are any updates to that profile, including new funding. These alerts provide sales and marketing professionals with the perfect opportunity to reach out to their prospects with timely and relevant information and offers, increasing the likelihood of success.

4) Viewing VC Networks

Venture capitalists have extensive networks within the biotech and healthcare industries, including investors, industry leaders, academic institutions, and potential partners. Customers can use these networks to enable valuable collaborations, licensing agreements, research partnerships, and business development opportunities. VC connections can open doors to key stakeholders, helping SciLeads customers establish meaningful relationships and fuel growth.

5) Identifying Early Stage Start Ups

By tracking SBIRs and pre-seed investments our customers are able to identify early stage start ups and university spin outs and can approach them with relevant services and products before anyone else. Using tradeshow data they are able to identify those who are presenting relevant posters and establish relationships with those who cannot yet afford a booth, but may be looking to make purchases as they build their venture.

The Benefits of Tracking VC Funding

Tracking biotech venture capital funding helps our customers identify competitors receiving financial support, understand industry focus areas and technology trends, refine strategies, differentiate themselves, and explore collaboration or partnership opportunities with funded companies.

It enables companies to stay ahead of market developments and navigate the biopharma landscape effectively and increase the conversion rates of their outreach campaigns.

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