by Rachel Lively | Oct 30, 2024 | Sales & Marketing
Data decay is a significant issue for any sales team, but it’s especially problematic in life sciences, where organizational changes and research projects happen quickly. You might think your contact list is solid, but if it’s even a few months old, it could already...
by Rachel Lively | Oct 22, 2024 | Sales & Marketing
Sales in life sciences is all about timing, and responsive selling helps you get it right by using your prospect’s activity as a guide. Whether it’s funding announcements or new research, the more you know about what’s happening with your prospects, the better...
by Rachel Lively | Oct 10, 2024 | Press & News
Laura Haldane, Co-Founder and VP of Sales and Marketing at SciLeads has been recognised as One to Watch in The LDC Top 50 Most Ambitious Business Leaders programme for 2024, in partnership with The Times. Created by trusted investment partner LDC – part of Lloyds...
by Rachel Lively | Oct 9, 2024 | Press & News
In 2014, the landscape of big data was just beginning to take shape. Laura Haldane had just joined Analytics Engines and was looking at ways to get people talking about Big Data and to build the company’s brand. She and the team launched Big Data Belfast...
by Rachel Lively | Oct 3, 2024 | Press & News
We’re excited to be sponsoring this year’s Life Science Sales & Marketing Awards (LSSM), taking place throughout October and November 2024. These awards are all about recognizing the smart, creative, and effective ways that sales and marketing pros in...