by thomas | May 10, 2021 | Sales & Marketing
By 2025, the number of global email users is expected to reach a total of 4.6 billion, despite the growth of social media communication channels and instant messaging capabilities, according to Statista. Email remains an essential part of life science leads...
by Rachel Lively | Dec 14, 2020 | Sales & Marketing
Sales success is directly affected by the quality of your leads. This is particularly true in life sciences, where sales cycles are often long and complex and it’s important to continually nurse your pipeline. Here the key is to keep your lead data accurate and...
by Rachel Lively | Jan 14, 2020 | Sales & Marketing
Mail merge is a practical tool for sending mass personalized emails to scientific leads and prospects. When targeting researchers, principal investigators, and decision-makers in life sciences, customized outreach with relevant scientific data points improves...
by Rachel Lively | Jan 14, 2020 | Sales & Marketing
Mail merge is a practical tool for sending mass personalized emails to scientific leads and prospects. When targeting researchers, principal investigators, and decision-makers in life sciences, customized outreach with relevant scientific data points improves...
by Rachel Lively | Sep 16, 2018 | Sales & Marketing
In a world that is moving faster, getting louder, and constantly changing, it is more important than ever to ensure every single customer feels your attention. As we know, it’s crucial in business to understand your customer, foresee their needs and meet expectations....
by Rachel Lively | Aug 25, 2018 | Sales & Marketing
‘The customer is the king’ – a saying we’re all familiar with, especially in the sales and marketing world. There’s a reason it’s so famous though, and we all need to know the importance of making sure our customers feel valued, feel listened to, and feel that...
