In this webinar we discussed the results of our survey, and what science sales and marketing teams are seeing on the road ahead for 2026.
So many of you completed our anonymous survey, and WOW is it interesting to hear what you’re really experiencing out there…!
In this session we went over key results including;
- Targets and teams; how goals, budgets, and team sizes are changing
- Challenges; your biggest hurdles in generating leads and closing sales
- Prospecting; your average open, read, and reply rates – and the best channels you’re using this year
- Events; what’s working best in your tradeshow strategies
Who should watch:
- Science sales teams – who want to understand how their results compare to others
- Science marketing teams – who want to see how others in the industry tackle events, lead gen, and more
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Speaker
Laura Haldane
SciLeads
Laura is the co-founder of SciLeads. She has been selling to scientists and supporting scientific sales and marketing for over 16 years, applying her psychology background to connect with buyers and drive excellent results.