by Rachel Lively | Nov 1, 2024 | Sales & Marketing
Using sales signals – your prospect or their employer’s recent activities – to power cold calls is one of the most effective ways to reach a scientific buyer. If you are a SciLeads customer you can leverage a wealth of scientific activities, industry...
by Rachel Lively | Oct 30, 2024 | Sales & Marketing
Data decay is a significant issue for any sales team, but it’s especially problematic in life sciences, where organizational changes and research projects happen quickly. You might think your contact list is solid, but if it’s even a few months old, it could already...
by Rachel Lively | Oct 22, 2024 | Sales & Marketing
Sales in life sciences is all about timing, and responsive selling helps you get it right by using your prospect’s activity as a guide. Whether it’s funding announcements or new research, the more you know about what’s happening with your prospects, the better...
by Rachel Lively | Jan 10, 2024 | Sales & Marketing
Sales and Marketing experts in the biopharma and life science sectors have traditionally relied on exhibiting at, sponsoring, and attending scientific tradeshows to generate qualified leads. But their lead generation potential is hindered by the exorbitant costs of...
by Rachel Lively | Dec 7, 2023 | Sales & Marketing
Whether you are a new venture, an established company launching a new product, or just want to make sure you are positioning your existing products correctly within the market, knowledge about your competitors is essential. You need to know who you’re up against, what...
by Rachel Lively | Nov 30, 2023 | Sales & Marketing
For Sales and Marketing professionals in the biopharma and life science industries, exhibiting, sponsoring and attending tradeshows is a long accepted way of getting leads. However the benefits are dampened by some significant issues – they can be incredibly...
