by Rachel Lively | Sep 14, 2021 | Sales & Marketing
Marketing technology helps to execute and enhance marketing campaigns that attract leads and engage prospects and is particularly useful for new life science businesses with time and talent in short supply. Marketing technology aka ‘martech’ assists in achieving...
by Rachel Lively | Aug 31, 2021 | Sales & Marketing
For startups and small companies wanting to drive growth through a marketing function, 3 resources tend to be in short supply – money, time, and talent. The challenge for any company is to find potential customers quickly, but for companies starting out this...
by Rachel Lively | Jul 28, 2021 | Sales & Marketing
You have found great software applications that will accelerate your sales and marketing success, save the company money, and help your team achieve more with less. The next step is convincing someone else in the business to release the budget and approve the...
by Rachel Lively | Jul 14, 2021 | Sales & Marketing
Prospecting is vital as not everyone in the life sciences industry is suitable or at the right stage to use your product or service; so it would be a waste of time and money trying to sell to everyone. By taking some time to identify and research your ideal customer,...
by Rachel Lively | Jun 13, 2021 | Sales & Marketing
SciLeads Top Picks for Sales Productivity Tools Sales productivity tools have become an essential part of our company toolkit and below we share with you some of our favorite software recommended by both our staff and our clients. These tools have helped us stay...
by Rachel Lively | Jun 9, 2021 | Sales & Marketing
Life sciences companies are currently experiencing a period of forced change due to factors such as digital transformation, increased regulations, user requirements, and of course, diseases; forcing them to continually strive to find innovative solutions to address...
