If you’re selling to scientists, predictable sales-y emails won’t cut it. Tired jargon, weak questions, unclear offerings, and lazy “spray and pray” tactics just get you ignored.
Your product is great, your service is great — so make your first impression, your outbound prospecting, great too!
In this live workshop we’ll help you re-write your cold emails and prospecting messages to get more opens, more responses, and more sales.
You can even put your recent cold email or prospecting message anonymously in the Q&A box for us to review and edit live.
Speaker Laura Haldane is the CRO at SciLeads. She has been selling to scientists and supporting scientific sales and marketing for over 16 years, applying her psychology background to connect with buyers and drive results.
You Will Learn:
- Subject Lines: your first impression and chance to stand out.
- Personalization: relevance = replies.
- Humanization: how to show you’re not a bot, and truly connect.
- Calls to action: keeping it clear and closed.
- Mistakes: the red flags that are tanking your reply rate.
- Follow-ups: how to reconnect without being annoying.
- Psychology: simple edits that stop a scroll and speak to the human.
Who Should Join:
Anybody selling or promoting products to scientists (industrial or academic):
- Sales Executives and Managers
- Account Managers
- Marketing Executives and Managers
📅 Thursday 20th November 2025
⏰ 10:30am ET / 3:30pm GMT / 4:30pm CET
Speaker
Laura Haldane
SciLeads
Laura is the CRO at SciLeads. She has been selling to scientists and supporting scientific sales and marketing for over 16 years, applying her psychology background to connect with buyers and drive excellent results.